Yesterday, I took some time away from my editing schedule to tend to the little 4' x 6' garden my husband and I had planted earlier this year. And boy, did it need it. As I sat there, pulling weeds, harvesting green beans, and cutting lettuce, I thought a great deal about my grandfather.
In essence, my grandfather taught me to recognize a lot of things about life through those simple hours in the garden. Things that only now as an adult I have a true understanding of. Those lessons in the garden have taught me how to tend to many things in life, including my business. A business may not need water and sunlight to grow, but it needs time, effort, lots of TLC, to be known by the outside world, the list goes on. And the only way to make the dreams and wishes of a business come true is to get out there and make them come true. There is no sitting and waiting.
As my business grows each day, I look forward to the new fruits it will bring, the new people I will meet, and the lives I will touch through it. I have my grandfather to thank for many things, but mainly, for teaching me how to tend my daily life as I tend to a garden. Giving it the things it needs to blossom and keeping it safe from the things that would hinder it. And so, I leave you with this final thought, "How does your 'garden' grow?"
Saturday, May 7, 2011
Today, I learned how to maximize my marketing potential. In previous years, I had only concentrated my efforts on online advertising at sites like Wedding Wire and SnapKnot. Yesterday, I branched into bridal shows by registering for one in August. I also joined The Knot and my new ads will be up on June 2nd. Today, I branched into print and even more online advertising with the Perfect Wedding Guide. With all of these new advertising opportunities, I decided it was time for new business cards, post cards, and a small banner. So what am I doing while waiting for all these great opportunities to begin? I'm offering all of the brides out there a great opportunity. Book your wedding with Shining Moments Photography by June 1st and receive a free upgrade from a Basic HD Slideshow to a Deluxe HD Slideshow with any collection purchased. That's 150 images in your slideshow instead of only 50. Hurry in, this deal will only last the next 24 days!